News
Saving Small Business
Last night on Netflix, hubby and I watched the 1991 Australian film, The Efficiency Expert. Set in a small town in 1966, Anthony Hopkins plays efficiency expert Errol Wallace. Charged with closing an under-performing moccasin plant, Hopkins emotionless character has a change of heart after he assists workers at a slot car race.
Along with modern classics like Tommy Boy, The Efficiency Expert falls in a special genre of films about saving small businesses. When actor Chris Farley's father Big Tom dies, Tommy goes on the road with side-kick David Spade trying to help their brake-pad company. With unforgettable scenes like the pair driving with a buck in the back-seat and Tommy setting a fire on a clients desk, the laughs are numerous. In a last minute cliff hanger, Spade and Farley prevail and the factory is saved.
Similar messages replay in other favorites from this genre including 2005 British-made Kinky Boots. After inheriting his families manufacturing business, Charles Price learns that Price & Sons Shoes is failing. While in despair about his many unsuccessful attempts to save the company, a chance encounter with a drag-queen, cabaret singer named Lola, helps Charles take the firm in a new direction.
Then there's Renee Zellweger in the 2009 flick New In Town. Like Hopkins, in The Efficiency Expert, Zellweger thinks she understands business until she is captivated by life in this Minnesota town. While corporate sees the workers of Munck Foods only as numbers, Zellweger finds a way to turn Munck around.
Make a resolution that 2012 will be the year you join the movement supporting local businesses. Shift Your Shopping maps out organizations throughout the US and Canada dedicated to re-energizing our retail and manufacturing economy. American Express got on board publicizing their 2nd annual small business Saturday, the day after Black Friday. Make this a year-round effort & bring back jobs to America. Why not buy some American-made maternity apparel today?
Belevation Mixes Up Some Preggatinis
Just in time to ring in the New Year in style, I couldn't wait to preview our Facebook book give-away for February - Preggatinis, Mixology for the Mom-to-Be. Author, Natalie Bovis-Nelsen is a Los Angeles mixologist and is the spokesperson for several household-name spirits and wine companies, including Fre, a division of Sutter Wines. Published in 2009, Bovis-Nelsen's book has definitely made a big hit on the mommy scene, with it's fun cocktails and great photographs.
The recipes center around healthful fresh juices and herbs and are especially great for baby showers. Cleverly organized by trimester, there's something for everyone in this pocket size manual, with a few alcohol cocktails offered to keep things interesting for Dad.
Perfect for those expecting on this New Years Eve, if you still want to enjoy the festive holiday atmosphere and great if you're currently breast feeding too.
Many of Natalie's (aka The Liquid Muse) wonderful recipes can be found on the Fre Wine website. Too late to turn back now, 2012 is definitely right around the corner. So, how about enjoying a Merry Berry Basil Mojito? Natalie Bovis-Nelsen, author of Preggatinis, Mixology for the Mom-to-Be
Letting Your Child Pick Their Own Name?
This afternoon I spent some quiet time researching our Belevation mom-to-be give-away for December, The Baby Name Wizard by Laura Wattenberg. I first learned about Wattenberg's book and accompanying website while listening to an NPR program on baby naming.
Her impressive research and groundbreaking computer models examine name usage and popularity over the last hundred years in the 2005 book. Quoted in recent articles in both the New York Times and Time Magazine, Wattenberg, once a name-searching mom herself, said that people hunger to be different these days.
A result of the internet, a 2010 survey on the pop-culture website Lil-Sugar indicated that 64% of new parents Google their baby name picks before making final choices. Makes sense to see what unknowns may be lurking on your child's "domain" prior to taking the leap.
If you are in a name shopping mode, it's important to enjoy the process, even though it is one of your life's most important decisions. With tools like Wattenberg's Baby Name Wizard, there are now amazing resources to help you with the search. While reading the Times article, I learned about Kick to Pick - a newly released iphone app that claims to let your child pick their own name. Also available for iPod Touches, the app " generates names while monitoring the baby's movements. Any kick detected will then stop the generator at the baby's chosen name, ready for the parents to accept their child's choice or dismiss the name and start their search again." Available for .99 cents, it's definitely a game-changer to think of your baby participating in picking their own name.
If you are interested in upholding more parental control, here's a simple method. You and hubby can make separate favorite lists from a baby name book, narrowing the search to a few alphabet letters that honor loved ones (deceased or alive depending on your tradition). Hopefully there will be at least one name in common on each of your lists. No matter how you do it, possibly combining several of these methods - have fun!
Divine Intervention and the Belevation Brief
I don't know about you, but I believe in divine intervention. It was that kind of moment, when Monique from Fort Bragg, NC wrote to me on our Belevation Facebook page. Several months ago, we decided to add a XL size to our line of Belevation Maternity garments.
We began making Support Bands and PettiPants in the new Plus, pre-pregnancy 16-18 size. Everything was going well, but two problems dragged out the process of adding the new size range. For one thing, my husband/our technical director - is a perfectionist. Months had gone by while he continued to perfect our seamless Belevation Support Brief.
I began to wonder if we would ever be ready to add our new XL sizing? Finally, after much attention - perfecting the brief, it was time to find a fit model to give them a test run. And then that evening, out of the blue - I received a note from Monique.
"Are you going to add plus sizes ever" she asked? Monique is herself an army veteran, a military wife and the mother of six boys ranging in age from 21 to 1! Twenty-four weeks pregnant with her seventh, Monique explained "that depending on if something runs large or small", she wears anywhere "from an 18-20 to a 22-24 (or 2x/3x)".
Unsure how our new Belevation XL size would measure-up, we sent a package to Monique, in Fort Bragg. One of the largest and busiest military complexes in the world, Bragg is home to almost 10 percent of the Army's active component forces. We were glad to help Monique and were hopeful that she would like what she received. An email arrived from her in my inbox around noon time the next day. "I received the package and I love them! I will say that its definitely NOT a 16-18. Its more like a 20-26 That is my normal size for most maternity clothes, and I fit in these just fine with room to grow the belly and no pinching etc. These are sooo comfortable! I am really impressed!"
Monique's feedback was an affirmation that our new Belevation XL size will be comfortable for a wide range of larger women. I guess all that special attention to detail paid off. And our other problem, our X-large labels had gotten lost on their way to us and had to be remade. Well - finally they arrived today! With patience and a bit of divine intervention, all things are possible. Just ask Monique about patience, as she is soon to be the mother of her seventh boy! Please give our new Belevation Plus size a try. We definitely know you'll like it!
Jennifer Wolfe's Prenatal Vinyasa Yoga
When I began researching Prenatal Yoga, it wasn't long before I learned about Jennifer More. Based out of San Mateo, CA Jennifer is a registered Yoga Alliance Vinyasa and Prenatal Yoga instructor, a certified doula, childbirth educator and a mother. Her passion for the benefits of prenatal yoga extends beyond the United States.
She has trained yoga instructors in Prenatal Vinyasa Yoga techniques in Peru, China, South America and numerous US locations. Her techniques have given yoga instructors the tools to modify poses as needed to incorporate pregnant women into their existing classes in a safe and effective manner.
She is the creator of several bestselling prenatal yoga DVDS which have received noteworthy mentions in The New York Times, Fit Pregnancy, Pregnancy Magazine and received the "Top Gear of the Year" award in 2007 from ShapeYou.com.
A perfect companion to our Maternity Yoga Pants, Belevation has decided to offer Jennifer More's Prenatal Vinyasa Yoga 2 DVD set on our online store. We love it because it provides the most flexibility for your yoga practice and can work around your busiest schedules and varied energy levels. One lucky Belevation Facebook fan will receive a complimentary copy during our November give-away. But don't wait till then to begin doing Prenatal Yoga. Enjoy!
Awesome Prenatal Advances
During the past month I have read about several amazing advances in the area of prenatal medicine. Results of a long awaited $22.5 million study on spina bifida surgery were published February 9th by The New England Journal of Medicine.
A neural tube disorder, spina bifida can be reduced by up to 75% with a diet rich in Vitamin B6, so don't skimp on your Vitamin B intake before or during pregnancy. About half the babies in the study were randomly selected for traditional surgery after birth, while the rest underwent the procedure as a fetus between 19 and 26 weeks of pregnancy.
Results showed that the group that had surgery in utero "were nearly two times as likely to walk without crutches at 30 months", said study co-author, Dr Scott Adzick, chief of pediatric surgery at Children's Hospital of Philadelphia.
Additionally, news came this week from Greece about the successful development of a prenatal blood test that could help women avoid the invasive procedures currently used to diagnose Down syndrome, a gene mutation that causes a form of mental retardation.
While currently used tests such as amniocentesis are only about 80% accurate and also carry a small risk of miscarriage, the new test (which is not expected to be available for a year or two), is believed to offer a 100% accuracy rate and can also be done earlier. Truly awesome.